Issue February 2003 - Chicago                    "Keeping Businesses Moving Towards Success"

We hope you enjoy this issue of our marketing newsletter "Business In Motion".  Each month you will find marketing tips, sales strategies, and business services that will help you succeed in your business endeavors.  Good luck and enjoy!  Please feel free to forward  this page to an associate.

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Sales and Marketing Strategies In This Issue:

Tips To Be More Effective - A list of tips and strategies that will help you be more organized and effective.

Earning And Keeping Customer Loyalty - The benefits and solutions to keep your customer loyal to your product and/or service.

Formula For Success - This formula will help you achieve the success you deserve.

Secrets Of Selling - Learn the secrets that successful salespeople use.

About COBRA Health Insurance

COBRA is an acronym, which stands for Consolidated Omnibus Budget Reconciliation Act of 1985. Under this federal law, you are provided with a “back-up” system in a time of need, when you aren't currently covered by insurance for a variety of reasons.

This law was put in place to protect your right to continued health insurance, after a circumstance occurs which would otherwise leave you without coverage.

Some of those circumstances:

          -involuntary loss of employment (lay off, downsizing, terminated)

          -voluntary termination of employment (you quit)

          -marital separation or divorce

          -if you were a dependent on your guardian/parent’s policy, and you
           become  ineligible (no longer dependent), due to age or no longer attending college        

          -if your spouse (who is the employee with the insurance coverage) dies

COBRA allows you to have the same coverage you had prior to the event/circumstance. The one thing to take note of is that your continued health benefits will only last for a specific amount of time, and will be entirely at your own cost. Under most cases, the time frame for continued coverage lasts 18-36 months.

A quick example:
You are currently employed, and your company pays for 50% of your insurance premium. You are included in a downsizing effort by your employer, and receive notice of termination. You can opt for COBRA, which will allow you to continue coverage. Instead of the 50% you had prior to termination, you will now be faced with 100% of the insurance premium cost. In some cases, this might be even higher, with the added cost going to administrative fees charged by your ex-employer. As mentioned above, the time frame can be anywhere from 18-36 months.

For the most comprehensive information on insurance benefits for your Chicago area business contact Frank Zaviska at 1-800-882-6061.  Or you can  click here for more info.

• Hiring and Training Issues

• Additional Paperwork

• Additional Costs

directory of resources

Marketing Support -

 creativeBUSINESSworks

Number One Rated Web Sites - Save time searching thousands of web sites.  Use this free web site to search the best of the web.

The Number One Web Site

Telephone Systems - There is a lot to consider when choosing a business telephone system.  All your telecommunication solutions are just a click away.

Telecor VS1 Phone System
or
Free VS1 CD

Staffing and Personnel - Chicago area

 Supportive Staffing

Group Health  Insurance Services - Chicago area

F J Zaviska & Assoc.

Printing  -

 Free Business Cards

Business Travel -
Special Flight Deals on Orbitz!

FUN FACTS & TRIVIA:

• A single share of Coca-Cola stock, purchased in 1919, when the company went public, would have been worth $92,500 in 1997.

• The 1st Academy Awards ceremony to be telecast was the 25th, in 1953.

• The 1st personal computer, the Apple II, went on sale in 1977.

• Gatorade was named for the University of Florida Gators where it was first developed.

• When Bugs Bunny first appeared in 1935, he was called Happy Rabbit.

• The first CD pressed in the US - for commercial release - was Bruce Springsteen's 'Born in the USA'.

Monthly Riddle:

Helpful Links:

if you would like to help just click on the link: 

24,000 die of hunger each day.  Help The Hunger Site -    

The Hunger Site

Help fund mammograms for underprivileged women -

  The Breast Cancer Site

Help save the rainforests - 

 The Rain Forest Site

• Regular customer contact
  

• Get customer feedback
  

• Relatively inexpensive
  

• Promotes your web site
  

• Develops prospects
  

• Keep customers informed of special offers.

Marketing Tip of The Month:   No-one gets an iron-clad guarantee of success. Certainly, factors like opportunity, luck and timing are important. But the backbone of success is usually found in old-fashioned, basic concepts like hard work, determination, good planning and perseverance.