Issue April 2003 - Akron                  "Keeping Businesses Moving Towards Success"

We hope you enjoy this issue of our marketing newsletter "Business In Motion".  Each month you will find marketing tips, sales strategies, and business services that will help you succeed in your business endeavors.  Good luck and enjoy!  Please feel free to forward  this page to an associate.

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Employee Breaktime
We understand that a coffee break is a moment to be treasured. Your employees should be given the opportunity to have an enjoyable break time.  Make sure you have a coffee machine that always offers the perfect cup of coffee and vending items for all their snack time needs.  Take a moment to evaluate your vending services.  

For a vending supplier in the Akron/Cleveland area call Victory Services at 330-724-1982.  Your business will receive great products and excellent customer service. Or you can click here for more info.

Sales and Marketing Strategies In This Issue:

What Is The Difference Between A Marketing Plan And A Marketing Strategy - Help you decide how to best market your business.

Improving Cold Calling Results - It's a tough job but someone has to do it.  Learn all the secrets to successful cold calling.

Are There Any Questions? - How to be prepared for the Question and Answer session after a presentation.

Why You Need A Web Site - In today's marketplace every business needs to have a web presence. 

"Success means doing the best we can with what we have. Success is the doing, not the getting; in the trying, not the triumph. Success is a personal standard, reaching for the highest that is in us, becoming all that we can be."
                                                             By : Zig Ziglar

directory of resources

Marketing Support -

 creativeBUSINESSworks

Number One Rated Web Sites - Save time searching through thousands of web sites.  Use this free web site to search the best of the web.

The Number One Web Site

Workplace Stress Reducer - Employees are so important to a company's success. Click here to learn how to improve the work place environment. 


Small Business Advice  - Free guides, tips and "dirty little tricks" for starting and managing a small business. Click here!

How to Create Powerful, Money-Making Emails to sell any product or service...100% Guaranteed  Click here to learn how.

Vending Services - For The Akron and Cleveland area:  Victory Services

FUN FACTS & TRIVIA:

• Golfers use an estimated $800 million worth of golf balls annually.

• Wild Bill Hickok was killed playing poker, holding two pairs - aces and eights, which has become known as 'Dead Man's Hand.'

• A notch in a tree will remain the same distance from the ground as the tree grows.

• Americans eat more bananas than any other fruit: a total of 11 billion a year.

• Americans consume 42 tons of aspirin per day.

• There are more than 5,919,682 telephones in New York City, more phones than in the entire country of Spain. The cables serving the New York City area have nearly 33,072,975 miles of wire.

Monthly Riddle:

Helpful Links:

if you would like to help just click on the link: 

24,000 die of hunger each day.  Help The Hunger Site -    

The Hunger Site

Help fund mammograms for underprivileged women -

  The Breast Cancer Site

Help neglected animals - 

 The Animal Rescue Site

Did you know that 80% of all sales are made on the 5th through 12th contact with a prospect? In other words, if you don't follow up with potential customers you're losing up to 80% of your possible sales!  

2% of sales are made on the 1st contact
3% of sales are made on the 2nd contact
5% of sales are made on the 3rd contact
10% of sales are made on the 4th contact
80% of sales are made on the 5th-12th contact

Marketing Tip of The Month:   Exceed Expectations. Whoever said "there's no traffic jam on the extra mile" knew the key to customer satisfaction and obtaining abundant referrals. We have to earn our referrals. Under-promise and over-deliver because inspired customers refer liberally. Give them something they didn't expect. Is it a free analysis of their insurance. A free book? Let them know you're giving this gift as a welcome to your practice of business or for their loyal patronage. Give them 13 instead of the 12 they expect. It's important to communicate the value they are getting so they appreciate the "something extra" even more.